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Gurugram · India & South Asia

Marketing Leader for Roblox India

Bridging immersive worlds and Indian audiences.

A decade building brand, community, and go-to-market strategy for India and South Asia — based in India for nearly all of it, while reporting into global headquarters in Singapore, Amsterdam, and Warsaw.

The city map

Four districts, one career. Pick a building to open the full role detail.

🎣 The fishing dock

Cast a line and reel up a random result from the résumé.

The path through the city

Ten years, one market championed throughout.

  1. Head of Global Marketing · Fair Sky Partners

    July 2025 – February 2026

    London, UK

    Four regulated markets, one coherent brand voice.

  2. Marketing Manager · ZOTAC Technology Ltd.

    February 2024 – July 2025

    India (reporting to Singapore HQ)

    +140% organic engagement in 90 days across India & South Asia.

  3. Chief Marketing Officer · White Shadows Esports

    January 2023 – February 2024

    India (reporting to Amsterdam HQ)

    500,000+ community followers and India's first women's Valorant roster.

  4. Marketing Manager · White Shadows Esports

    April 2021 – December 2022

    India (reporting to Amsterdam HQ)

    2M+ organic reach and 15+ community meetups across India.

  5. Influencer Marketing Manager · Gambling Media Group

    April 2020 – March 2021

    India (reporting to Warsaw HQ)

    A network of 150+ influencer partnerships across India.

  6. Community Marketing Lead · GamerConnect

    October 2018 – March 2020

    New Delhi, India

    700+ customer interactions per in-store activation — highest in the programme.

  7. International Protégé · Mobiuspace

    April 2017 – September 2017

    Shenzhen, China

    Influencer partnerships reaching 5M+ subscribers for India-market growth.

Marketing Lead (Independent Project) · Pole to Pole, Web Series

February 2026 – June 2026

  • Led marketing activities for Pole to Pole, a web series starring Will Smith, coordinating promotional strategy and campaign execution around the show's release.
  • Executed digital and social media promotion, growing pre-release social engagement by 25%+ to build buzz ahead of the show's launch.

🌱 The skills garden

Harvest a plant to grow it — each skill pays out Robux.

0 Robux

Collectibles

Metrics earned across ten years of India GTM.

  • 4

    regulated markets

    Fair Sky Partners

  • 3

    brands directed

    Fair Sky Partners

  • 140%

    organic engagement lift

    ZOTAC Technology Ltd.

  • 60%

    cross-promo reach

    ZOTAC Technology Ltd.

  • 35%

    event visibility

    ZOTAC Technology Ltd.

  • 500K+

    community followers

    White Shadows Esports

  • 30%

    interaction boost

    White Shadows Esports

  • 1st

    women's Valorant roster in India

    White Shadows Esports

  • 2M+

    organic reach

    White Shadows Esports

  • 65%

    Discord growth in 3 months

    White Shadows Esports

  • 20,000+

    tournament audience

    White Shadows Esports

  • 150+

    influencer partnerships

    Gambling Media Group

  • 40%

    engagement lift

    Gambling Media Group

  • 35%

    conversion rate

    Gambling Media Group

  • 2,000+

    event attendees

    GamerConnect

  • 700+

    interactions per activation

    GamerConnect

  • 5M+

    subscriber reach

    Mobiuspace

Credentials

Education

  • Master of Business Administration (MBA), Marketing

    Amity University · Aug 2024 – Mar 2026

  • Post Graduate Diploma, Artificial Intelligence & Machine Learning

    E&ICT Academy, NIT Warangal · Aug 2023 – Aug 2024

  • Bachelor's Degree, Business, Management & Marketing

    University of Delhi · Aug 2015 – Oct 2018

Certifications

  • Justice, HarvardX (edX)
  • Generative AI for Marketing Masterminds
  • Influencer Brand Deal Economics

Languages

  • English (Native/Bilingual)
  • Hindi (Native/Bilingual)
  • Punjabi (Professional Working)
  • Spanish (Limited Working)

Delhi, India · hello@varunpuri.me